comScore (NASDAQ:SCOR) Earns Hold Rating from Analysts at StockNews.com

StockNews.com began coverage on shares of comScore (NASDAQ:SCOR) in a report released on Sunday morning. The firm issued a hold rating on the stock.

comScore Stock Up 3.1 %

Shares of comScore stock opened at $7.21 on Friday. The company has a market cap of $35.42 million, a PE ratio of -0.33 and a beta of 1.21. The business has a 50 day moving average of $6.73 and a 200 day moving average of $6.70. comScore has a 52 week low of $4.89 and a 52 week high of $16.41.

comScore (NASDAQ:SCOR) last posted its earnings results on Tuesday, March 4th. The company reported ($0.27) EPS for the quarter, missing the consensus estimate of $0.36 by ($0.63). comScore had a negative return on equity of 243.87% and a negative net margin of 25.77%. The company had revenue of $94.94 million during the quarter, compared to analysts’ expectations of $91.66 million. During the same period in the prior year, the business posted $1.03 earnings per share. On average, research analysts anticipate that comScore will post -2.49 earnings per share for the current year.

Institutional Inflows and Outflows

Institutional investors and hedge funds have recently made changes to their positions in the company. Clune & Associates LTD. bought a new position in comScore in the fourth quarter worth $740,000. Heron Bay Capital Management bought a new stake in shares of comScore during the 4th quarter valued at $160,000. Squarepoint Ops LLC purchased a new stake in shares of comScore in the 4th quarter worth about $99,000. Finally, Renaissance Technologies LLC increased its stake in shares of comScore by 10.0% in the 4th quarter. Renaissance Technologies LLC now owns 45,436 shares of the company’s stock worth $265,000 after acquiring an additional 4,115 shares in the last quarter. Hedge funds and other institutional investors own 42.15% of the company’s stock.

comScore Company Profile

comScore, Inc operates as an information and analytics company that measures audiences, consumer behavior, and advertising across media platforms in the United States, Europe, Latin America, Canada, and internationally. The company provides digital ad solutions, including Media Metrix Multi-Platform and Mobile Metrix, which measure websites and applications on computers, smartphones, and tablets; Video Metrix that delivers measurement of digital video consumption; Plan Metrix, which offers understanding of consumer lifestyle; Total Home Panel Suite, which capture OTT, connected TV, and IOT device usage and content consumption; CCR, which enhances validated campaign essentials verification of mobile and desktop video campaigns; XMedia Enhanced, which provides a deduplicated view of national programming content; Comscore marketing solutions; Lift Models, which measures the impact of advertising on a brand; Survey Analytics, which measure various consumer insights including brand health metrics; and Activation Solutions, including audience activation and content activation.