Baozun Inc. (NASDAQ:BZUN) Short Interest Update

Baozun Inc. (NASDAQ:BZUN) was the target of a large drop in short interest during the month of November. As of November 30th, there was short interest totalling 983,800 shares, a drop of 8.9% from the November 15th total of 1,080,000 shares. Based on an average daily volume of 680,300 shares, the short-interest ratio is currently 1.4 days. Approximately 1.8% of the shares of the company are short sold.

Analyst Ratings Changes

BZUN has been the subject of a number of recent research reports. CLSA downgraded Baozun from an “outperform” rating to a “hold” rating and lowered their price objective for the stock from $2.80 to $2.20 in a research note on Friday, August 30th. Citigroup upped their price target on shares of Baozun from $3.90 to $4.20 and gave the stock a “buy” rating in a research report on Tuesday, November 26th.

Institutional Inflows and Outflows

Large investors have recently modified their holdings of the business. Acadian Asset Management LLC grew its position in Baozun by 55.1% in the 2nd quarter. Acadian Asset Management LLC now owns 1,002,018 shares of the technology company’s stock valued at $2,335,000 after buying an additional 356,096 shares in the last quarter. Dimensional Fund Advisors LP lifted its stake in shares of Baozun by 23.4% in the 2nd quarter. Dimensional Fund Advisors LP now owns 620,450 shares of the technology company’s stock worth $1,452,000 after acquiring an additional 117,502 shares during the period. Connor Clark & Lunn Investment Management Ltd. boosted its holdings in shares of Baozun by 9.5% in the third quarter. Connor Clark & Lunn Investment Management Ltd. now owns 490,771 shares of the technology company’s stock valued at $1,757,000 after acquiring an additional 42,524 shares in the last quarter. Barclays PLC increased its stake in shares of Baozun by 2,153.5% during the third quarter. Barclays PLC now owns 160,000 shares of the technology company’s stock valued at $573,000 after acquiring an additional 152,900 shares during the period. Finally, Walleye Capital LLC increased its stake in shares of Baozun by 203.4% during the third quarter. Walleye Capital LLC now owns 150,441 shares of the technology company’s stock valued at $539,000 after acquiring an additional 100,852 shares during the period. 47.29% of the stock is owned by institutional investors and hedge funds.

Baozun Price Performance

BZUN stock traded down $0.06 on Friday, reaching $2.72. The company’s stock had a trading volume of 281,208 shares, compared to its average volume of 528,183. The firm has a fifty day moving average of $2.94 and a two-hundred day moving average of $2.67. The company has a market capitalization of $167.44 million, a P/E ratio of -5.04 and a beta of 0.32. Baozun has a 52 week low of $1.90 and a 52 week high of $4.38.

Baozun Company Profile

Baozun Inc, through its subsidiaries, provides end-to-end e-commerce solutions to brand partners in the People’s Republic of China. The company operates through two segments, E-Commerce and Brand Management (BBM). The E-Commerce segment offers brands’ store operations, customer services and value-added services in logistics and supply chain management, IT, and digital marketing.